Additionally, all original RECUR powered mints use an eco-friendly, proof-of-stake layer-2 blockchain called Polygon. RECUR has and continues to invest in Carbon Offset Credits to help manage the carbon footprint from our work. NFTs can be withdrawn to any Web3 wallet on any supported blockchain, allowing for a truly interoperable traveling experience with Hello Kitty and Friends World. In April, RECUR launched multi-chain deposits and withdrawals for all of their NFT experiences. “We’re lucky to have some of the best fans in the world, and it’s a privilege to craft a new space for them to experience their fandom like never before.” “It’s incredible to be able to bring the friendship and community of the world’s favorite character and her friends to a new fan base with RECUR,” said Silvia Figini, Chief Operating Officer, Sanrio – EMEA, India and Oceania, Mr Men – Worldwide. We can’t wait to bring that to life for Sanrio fans across the globe.” “Our goal is to provide a community where fans can interact and explore the metaverse with brands and IPs they love. “We’re thrilled to create a platform for all Hello Kitty fans, old and new, to take flight and experience the metaverse through Hello Kitty and Friends World,” said RECUR Founder and CEO Zach Bruch. Clues to the characters and locations will be revealed on the Twitter leading up the drop. Fans will be able to collect Hello Kitty characters and earn new digital collectibles by completing challenges where they travel to eight iconic cities around the world-two of which will be exclusively available for RECUR Pass Holders. Hello Kitty and five of her friends will act as tour guides for fans through the 10,000 NFTs for sale. Starting August 25th fans will be able to pack their digital bags and travel alongside Sanrio’s most beloved characters on an globetrotting NFT experience. Hello Kitty and Friends World brings the friendship and community of the world’s favorite characters to the NFT space. Rooted in traveling and experiencing new cultures, Hello Kitty awakens an appetite for adventure and friendship without borders. This follows the announcement of a partnership between RECUR and Sanrio in November 2021. An added benefit: this “has also helped boost up staff morale at Sanrio at a time when the entertainment industry as a whole is facing tremendous challenges,” says Kimura.MIAMI-( BUSINESS WIRE)-Hello Kitty and Friends are embarking on a new journey, this time through an NFT experience Powered by RECUR. It is an effort to meet children where they are: their friends are the people (and imaginary characters) they play with. Each of these characters is popular, so the spirit of solidarity has made these unusual joint appearances doubly popular.
#Hello kitty and friends series#
The video reflects public health advice from the World Health Organization about the importance of exercise for physical and mental health.Ĭollaboration on the “Exercise with Friends” series has expanded to include other popular characters, like Kumamon, who represents Kumamoto prefecture, and Mellchan, a Japanese doll. With the COVID-19 pandemic affecting children globally, we also produced English and Chinese versions of the exercise video so that a wide array of children can also have fun and keep fit.” “The sense of urgency has inspired us to team up to reach more children, and to encourage them to think about making friends in new ways. Sanrio is Hello Kitty’s corporate home Benesse is Shimajiro’s. “The COVID-19 global crisis has brought Sanrio and Benesse together to join forces for the common public aim to cheer up children when they are confined at home and feel sad without being able to physically meet up with friends,” Makoto Kimura, Chief Marketing Officer at Sanrio, said. She has teamed up with her friend Shimajiro, a learning buddy, to encourage young children to move their body through the new “Exercise with Friends” video series. Do your children need good exercise with fun to release stress of being cooped up inside and keep fit? Hello Kitty can help! During the COVID-19 pandemic, children around the world are facing the same enormous challenge – not being able to go out to play.
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